About the Role
Responsibilities:
Develop a comprehensive and aligned strategic marketing plan.
Perform market segmentation, targeting & positioning for each product line.
Execute integrated online/offline, search engine marketing, advertising, public relations, and other campaigns to generate sales leads.
Conduct research and analysis for the targeted market, analyze the needs of market and potential customers.
Work directly with the media team, software team, and operation team.
Other duties as assigned.
Area of practice:
Research, Analysis & Strategic Planning
Client Service/Account Management
Media Buying (Ad on Google, Youtube, Facebook, Instagram, Tiktok)
Public Relations (Press Release, Influencers Marketing)
Creative Content Marketing/Copywriting/UX Writing/Advertorial
Search Engine Marketing (SEM, SEO)
Advertising
Requirements
Qualifications:
Bachelor’s degree
Experiences in relevant industries is a plus.
Strong verbal and communication skills.
Collaborates effectively with others and is able to influence without direct oversight.